So excited to share this news! Here’s the press release:
NEW YORK, NY– TV rights to the iconic best-selling Scholastic book series THE BAILEY SCHOOL KIDS by Debbie Dadey and Marcia Thornton Jones have just been optioned by Bardel Entertainment, Inc. and its Italian-based parent company Rainbow S.p.A. Brokered at auction, the deal was negotiated by Marie Lamba and Jennifer De Chiara of The Jennifer De Chiara Literary Agency, and film agent Stephen Moore of Paul Kohner, Inc. Bardel and Rainbow will jointly produce the live-action series with Bardel’s CEO Rick Mischel, independent producer Kimberly Guidone, and authors Debbie Dadey and Marcia Thornton Jones serving as Executive Producers. Screenwriter Arne Olsen, best known for Power Rangers: The Movie and All Dogs Go to Heaven 2, has come aboard to translate the book series to screen.
With more than 30 million titles sold to date, THE BAILEY SCHOOL KIDS reigns as one of Scholastic’s top-selling series of all time. The chapter books feature a group of classmates that investigates adults who may or may not be monsters.
“With their clever blend of friendship, laughs, and chills, these books are a perfect fit for TV,” said De Chiara. “It’s no wonder we received so much interest in this incredibly valuable IP.”
According to Lamba, the series, which debuted in 1991, still holds a special place in the hearts of its original readers. “Many of these super-fans have shared the books with their own kids. Now we all can’t wait to see the BAILEY SCHOOL KIDS stories spring to life on the TV screen, reaching a whole new generation of fans.”
Guidone, who pitched the books to buyers, is especially excited to have Bardel and Rainbow on board to bring this series to television. “As a leading brand of successful children’s entertainment, I know they will build an exciting global franchise. This is a dream team for what is sure to become a red-hot TV property.”
*Marie is an author of YA novels and of picture books, and she’s a Literary Agent at The Jennifer De Chiara Literary Agency in New York City. To keep up with all her posts, subscribe to her site.