We lie for a living...
I’m lucky enough to be a member of the Philly Liar’s Club
, a group of 13 professional writers who basically lie for a living. And together we are on a “Truth Tour,” which means we throw parties for independent bookstores, spreading the word about what makes each store so important to our communities.
The really great part about this is that I get to interview bookstore staff and hear all this cool stuff about the shops and what they’re doing. For example, our next stop is at Clinton Book Shop in Clinton, NJ, June 20th from 1-3 p.m. The store is located at 33 Main Street in Clinton, NJ, and it is way cool. For starters, it is the only dog-friendly bookstore in the state! So anyone can bring in their pooch and browse. They even have dog treats at the counter. My evil poodle would love that. Too bad she gets car sick…
At our free event, “Liars Tell the Truth about Clinton Book Shop,” anyone (including dogs) can come in, nibble on free goodies (there will be stuff for humans, I promise), hang out with the authors, and play Truth or Lie trivia games for tons of prizes including book bags and signed books. There will even be a story time for kids, featuring an original picture book manuscript read by author Keith Strunk.
So who will you get to meet? There’s me, (signing my young adult novel What I Meant…, Random House), Bram Stoker award-winner Jonathan Maberry (Patient Zero, St. Martin’s), debut crime novelist Dennis Tafoya (Dope Thief, St. Martin’s), mystery author Jon McGoran who writes as D.H. Dublin (Freezer Burn, Berkley), historical authorKeith Strunk (Prallsville Mills and Stockton, Arcadia Publishing Images of America Series), and social media guru Donald Lafferty.
One thing I learned about Clinton Book Shop is that even though it is small and cozy, purchases there aren’t limited to its excellent collection on its shelves. You can get any book from them by stopping in, calling the store or going to www.clintonbookshop.com. Special orders usually arrive within two days. Best of all, by ordering through them you are benefiting a local business, one that offers a unique shopping experience, and that showcases titles you won’t find in any of those megastores.
Clinton Book Shop manager Rob Dougherty agrees. “We understand that we’re a part of a small town and community. We understand the people that come here and we work hard to meet their needs.” That translates into carrying titles of special interest to patrons. Also, the staff prides itself on knowing its stock inside and out, and that’s why they are especially skilled at recommending books to customers looking for their next read. “I’ve never seen a single customer come back to complain that they didn’t enjoy a book that our staff had hand sold them,” Dougherty says. “That is saying something.”
Other ways the staff caters to its customers includes a loyalty shopper’s discount card, hosting book clubs including “The Politically Incorrect Book Club,” and an array of exciting literary events, including the upcoming nationwide book launch of author Maryann McFadden’s newest novel So Happy Together (Hyperion) on July 7th.
The bookstore is so connected to the community because for owner Harvey Finkel, Clinton is home. Finkel, a long-time area resident, has served as a board member of Habitat for Humanity, and, through the store, he has supported local and private schools and contributed to regional non-profits. He is also a founding member of “Hunterdon First,” a newly formed non-profit supporting independently owned and operated businesses throughout the county. His own store’s entire philosophy is focused on benefiting his community. “That’s why it is so important to buy books from a local independent bookstore,” says Donald Lafferty, a social media guru who specializes in networking. “It’s like one big network. You spend your dollars at the Clinton Book Shop, and your money stays in this community. It’s all connected, and it truly makes a difference right where you live.”
Clinton Book Shop customers are understandably loyal – something that Dougherty especially appreciates. “It’s so cool when customers know what kind of coffee you drink and they bring it for you. And support from our customers during these tough economic times has been great. It means a lot.”
“This town’s unique architecture and independently owned stores are what give Clinton its authentic small-town charm,” says historic author Keith Strunk. “I can’t imagine a place like this filled with chain stores. We hope everyone feels the same and comes to our Liar’s Club party to show the Clinton Book Shop how strongly they support this local gem. It’s going to be a really fun celebration – honest!”
For more information, or to reserve a copy of an author’s book before the June 20th event, call the Clinton Book Shop at 908-735-8811. I hope to see you there. And if you don’t live in the area, you can still show your support by buying your next book from your local independent bookstore. Go ahead. Do it now!